fbpx

Be Where The World Is Going

0
Chinese simplified English German Japanese Korean Tamil
Marzze

Marzze

Expanding the horizons of influencer marketing

Set up cost scalable, highly effective word-of-mouth campaigns with the world's sources of influence

Website URL: https://www.marzze.com

The COVID-19 pandemic has affected you, people around you, and basically the world in one way or another. It’s a grim situation. It looks bad and it is worse than it looks. World leaders have focused efforts and resources to dealing with the pandemic as well as implemented measures to curb the spread of the deadly virus.

On a smaller scale, businesspeople, owners & management are likewise facing a test of their crisis management capability. Can you tide over your firm during this period? More importantly, can you help to save your people from the horrors of unemployment during this period? Fortunately, you can. Opportunities are still there, even though they are going through a paradigm shift.

The travel, tourism & hospitality industry has been one of the biggest players in the influencer marketing industry. Unfortunately, it has been hit by many unpleasant, potentially fraudulent influencers leading to a rising wave of distaste towards influencers in this industry. However, one cannot deny the effectiveness of key opinion leader / influencer marketing if done right. So, how do you reach out to your target audiences effectively and become the viral trend-setters in this industry? Some may say despite its effectiveness, a failed campaign is extremely costly and accurate selection of key opinion leaders or influencers is difficult due to difficulty in predicting results. But, what if there's an alternate way to run your campaigns addressing these issues?

The financial services & fintech industry has a wide range of different products catered to an even wider range of target audiences. How can you effectively target your potential customers and stand out from the rest? In this current era, key opinion leader (KOL) / influencer marketing is arguably the most powerful marketing channel. Some may say despite its effectiveness, a failed campaign is extremely costly and accurate selection of key opinion leaders or influencers is difficult due to difficulty in predicting results. But, what if there's an alternate way to run your campaigns addressing these issues?

B2B companies are recognising the importance of using key opinion leader & influencer marketing to garner brand reputation and generate warm leads. It is an indirect method for businesses to connect with their potential customers/audience on friendly terms. However, the difficulty lies in accurately targeting your potential customers who are in the market for your services. Despite its effectiveness, a failed campaign is extremely costly and accurate selection of key opinion leaders or influencers is difficult due to difficulty in predicting results. But, what if there's an alternate way to run your campaigns addressing these issues?

The automotive industry is not only competitive, but also highly complex. It has an extensive value chain ranging from small tuners/service workshops to large OEM brands. The complexity is only looking to increase, as more innovative alternative powertrains seek to break into the market. For instance, hybrids and electric vehicles have been gaining traction among automotive consumers due to the environmental benefits and cost savings on petrol. With the many players within the competitive industry, automotive businesses regardless of size have to find ways to stand out and every business has a website and a facebook page just like you. SEO and traditional digital marketing strategies such as facebook pages and websites is no longer enough. It's time to capitalise on value based influencer marketing, word of mouth marketing to reach out to your intended market.

We share tips on why & how you can stand out from the rest using key opinion leaders and influencers. Granted, despite its effectiveness, a failed campaign is extremely costly and accurate selection of key opinion leaders or influencers is difficult due to difficulty in predicting results. But, what if there's an alternate way to run your campaigns addressing these issues?

Influencer marketing is growing rapidly as more businesses/organisations recognize the effectiveness of the word-of-mouth marketing effect it provides. It allows brand promotion, high sales conversion rates and highly targeted outreach. Unfortunately, these ideals have yet to be fully realised by the existing state of the influencer marketing industry. In this article, we highlight the issues affecting the influencer marketing industry and what can be done to reduce/eliminate these issues.

We enable Key Opinion Leader (KOL) / influencer performance marketing. It is a form of high ROI marketing meant to capitalize on the effectiveness of both influencer marketing and word-of-mouth marketing, with a value-based fee structure. For instance, on top of a flat fee (of your choice), you can opt to pay an influencer $30 per sale or $10 per lead generated. Other more complex examples are, paying an influencer $5,000 for every 1000 leads generated, $10,000 for every 300 sales of a certain product/service. Every campaign is highly customizable according to your marketing strategy needs. To complement it, Marzze comes with a fully featured marketplace providing exceptional outreach for all users & businesses.

“Influencer Marketing is far too narrowly defined. The tactic should encompass blogs, websites, events, conferences, podcasts, authors, Facebook (pages & groups), Twitter, LinkedIn, Reddit, Pinterest, Medium, discussion forums, and every other source of influence. Instead, it somehow evolved to mean Instagram with an occasional side of YouTube"  Regardless of who you are, fully monetize your web traffic, celebrity status and/or social media following. With our automated processes, no more troublesome negotiations, fraudulent activities and unnecessary administrative work. Your income potential will be infinite, and recurring. You will become a highly attractive marketing proposition with us! Read on for the guide on getting started!

Seeking an effective high ROI marketing strategy? Marzze combines the effectiveness of influencer / KOL marketing with performance marketing. Think Facebook/Google Ads, but using influencers / key opinion leaders. Our hybrid performance marketing platform allows you to customize your campaign needs and fee structure(s) according to your needs (i.e. flat fees, pay per sale generated, pay per lead generated, pay per click or ALL of the above). With Marzze, you can look forward to ensuring tangible results from your campaigns and marketing expenses. 

Setting up a campaign is simple. Our platform has fully automated processes, from finding KOL / influencers to starting campaigns. Safe, secured escrow payments. Once the terms are accepted by both parties, it's sealed. Easily track results, and release payments. No more troublesome negotiations, fraudulent activities and unnecessary administrative work. What's more, we enable a significantly larger diversity of 'influencers' - encompassing blogs, websites, events, conferences, podcasts, authors, Facebook (pages & groups), Twitter, LinkedIn, Reddit, Pinterest, Medium, discussion forums, and every other source of influence. Read on for the guide on getting started!

Page 2 of 2

Smiley face