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Be Where The World Is Going

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The beauty & cosmetics industry is one of the most profitable industries, yet also one of the most difficult to navigate successfully. As the industry's consumer preferences changes rapidly, how can you stand out from the rest? How do you become the viral trend-setters? In this industry, it is important to note it is more likely you have to reach out to your consumers, rather than rely on consumers finding you through SEO or various digital marketing techniques. Hence, key opinion leader (KOL) / influencer marketing is arguably the most powerful marketing channel. Some may say despite its effectiveness, a failed campaign is extremely costly and accurate selection of key opinion leaders or influencers is difficult due to difficulty in predicting results. But, what if there's an alternate way to run your campaigns addressing these issues?

Published in Beauty & Cosmetics

The home & lifestyle industry comprises of mainly housing reviews, smart home products, interior design and renovation. As industry's consumer preferences change rapidly, how can you stand out from the rest? In this current era, key opinion leader (KOL) / influencer marketing is arguably the most powerful marketing channel. Some may say despite its effectiveness, a failed campaign is extremely costly and accurate selection of key opinion leaders or influencers is difficult due to difficulty in predicting results. But, what if there's an alternate way to run your campaigns addressing these issues?

Published in Home & Lifestyle

The fashion industry is one of the most exciting, dynamic industries in the world. As the industry's consumer preferences changes rapidly, how can you stand out from the rest? How do you become the viral trend-setters? In this current era, key opinion leader (KOL) / influencer marketing is arguably the most powerful marketing channel. Some may say despite its effectiveness, a failed campaign is extremely costly and accurate selection of key opinion leaders or influencers is difficult due to difficulty in predicting results. But, what if there's an alternate way to run your campaigns addressing these issues?

Published in Fashion

The F&B industry is extremely competitive and has an extensive category of cuisines, price ranges and target audiences. How can you stand out from the rest? How do you reach out to your target audiences effectively? In this current era, key opinion leader (KOL) / influencer marketing is arguably the most powerful marketing channel. Some may say despite its effectiveness, a failed campaign is extremely costly and accurate selection of key opinion leaders or influencers is difficult due to difficulty in predicting results. But, what if there's an alternate way to run your campaigns addressing these issues?

Published in Food & Beverages

The travel, tourism & hospitality industry has been one of the biggest players in the influencer marketing industry. Unfortunately, it has been hit by many unpleasant, potentially fraudulent influencers leading to a rising wave of distaste towards influencers in this industry. However, one cannot deny the effectiveness of key opinion leader / influencer marketing if done right. So, how do you reach out to your target audiences effectively and become the viral trend-setters in this industry? Some may say despite its effectiveness, a failed campaign is extremely costly and accurate selection of key opinion leaders or influencers is difficult due to difficulty in predicting results. But, what if there's an alternate way to run your campaigns addressing these issues?

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